Coach Lewis Preson

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Coach Lewis Preson

Lewis Preston is a former Division I Head and Assistant Men’s Basketball Coach. His seventeen-year coaching career started at Coastal Carolina University (CCU) in South Carolina as an assistant coach with Pete Strickland. Following his two years at CCU, Lewis accepted the role as an assistant coach with Mike Brey at the University of Notre Dame (ND). After six years at ND, Lewis accepted the role as an assistant coach at the University of Florida (UF) with Billy Donovan. Coach Lewis needed a website to circulate his social media and promote new articles he had written for seminars and professional presentations.

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Challenge

Coach Lewis did not have many specific requirements for his website other than that it would be easy to publish content and have a large social media presence that would be automatically updated. We reviewed his current social media accounts and needed to provide additional options that would compliment his current branding and voice. Coach Lewis also requested that we integrate user data into marketing services and options for easy keyword research when drafting new articles.

Solution

Coach Lewis also requested a custom logo that required 4 months of iterations and redesigns - the end result being the perfect logo and colors that reflected the vision he had for empowering the youth to become better versions of themselves. SEO and content curation were tailored towards Coach Lewis' workflow and one-on-one training was provided to make sure Lewis understood the full capabilities of his blogging platform and how to optimize his writing for search engine optimization. We were able to easily accommodate these requirements and also discuss future strategies for how Coach Lewis could market his other ventures with a central web presence.

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My Reviews & Recommendations

I've been able to get great results with Luke on several engagements. He was dedicated to meet very demanding and tight deadlines that quite frankly I don't know how he did it, but he did, and the result was great.

Marco Zucchi, CEO IT Knowledge LLC
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Luke really listened to the vision I had for my website. The level of thought and creativity they put into the work for me really exceeded my expectations. He kept me informed every step of the way and thoroughly explained everything in an easily understandable way.

Sandy Whitaker, Founder Botanicals by Sandy, LLC.
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Luke has been a pleasure to work with and a great referral for all of my clients. Work is completed on time, the designs are clean and the quality of the product is always professional.

Chase Laurance, Partner LSI Technology Group, Inc.
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